Coach the people, not just the plays.
On-demand soft-skills training for head and assistant coaches in every sport: leadership, culture, practice planning, parents, staff and running a program.
No separate purchase. Academies comes with every Season Pass and the All Sports Pass.
Choose Your PassThe parts of coaching no playbook covers
Xs and Os win plays. Culture, communication and organization win seasons and keep good coaches on your staff. Academies gives every coach a shared playbook for the rest of the job.
- Lead with character and build a culture of professionalism
- Run practices that are organized, efficient and fun
- Motivate athletes to strive for excellence
- Build positive relationships with parents and administration
- Hire, develop and keep a strong coaching staff
- Prepare assistants for the next step in their careers
- Get parents and fundraising working for your program

A track for everyone in your program
New and advanced tracks for head and assistant coaches, plus academies for youth coaches, parents and fundraising.
New Head Coach
For first-year and aspiring head coaches who now have the keys to their own program: interviewing, your first 90 days, building a staff, culture, budget and fundraising.
View lessons → Head coachesAdvanced Head Coach
For head coaches in any sport with 5+ years of experience who want to take program management to the next level: evaluation, hiring and developing assistants, the press and teaching.
View lessons → Assistant coachesNew Assistant Coach
For assistants with little to no experience: the core traits of a great assistant, interviewing, working with officials and parents, and practice and teaching skills.
View lessons → Assistant coachesAdvanced Assistant Coach
For experienced assistants who want to grow into a head coach someday: networking, culture, leadership and building a strong relationship with your head coach.
View lessons → Youth coachesYouth Coach
Create and communicate a vision for your season, be a relational leader for young athletes, mold a group into a team and work positively with parents.
View lessons → ParentsParents Academy
Short videos to share with your parents: supporting their athlete, communicating with coaches, interacting with officials and forming a booster club.
View lessons → Your programFundraising Academy
Choose the right fundraiser, get players and parents to participate and time it right, so you spend less time on events and more time coaching.
View lessons →All 7 academies come with every 2027 pass
Season Pass or All Sports Pass, your coaches get every academy on Glazier Drive.
Choose Your PassPick the pass that fits your program
Glazier Academies is included with every 2027 pass, along with Glazier Drive and Glazier in-person clinics. All passes expire Nov 1, 2027.
All Sports Staff Pass
- Glazier Academies for every coach in your program, in every sport
- Unlimited coaches: high school, junior high and youth
- Glazier Drive for 14+ sports, plus virtual clinics
- Unlimited 2027 in-person football clinics
- AD admin controls and usage reporting
Football Season Pass
Every pass includes Glazier Academies, Glazier Drive football and all 2027 Glazier football clinics.
New to Glazier? New customers save $200 · New head coaches save $160
Your staff can start this week
Buy a pass
Choose the All Sports Pass or a Football Season Pass. Pay by card, PO or check.
Add your coaches
Staff and All Sports passes let you add every coach in your program at no extra cost.
Train on your schedule
Coaches log in to Glazier Drive and work through the academies in short, on-demand lessons.
"Glazier Academies reinforced my belief that mentoring kids and dealing with life lessons is far more important than wins and losses. These courses have been made available to all our varsity head coaches and to my program-wide coaching staff. I am making it mandatory that they all complete the course."
Every lesson, by academy
Open an academy to see its sections and lessons.
New Head Coach40 lessons · 12 sections
First Principles
- Being a Head Coach is Not an Individual Sport9 min
- Everything They Don’t Tell You About Being a Head Coach24 min
- Preparing Your Head Coach Philosophy11 min
Are You Ready?
- How to Evaluate a Potential Head Coaching Position11 min
- How to Prepare to be a Head Coach7 min
- How to Know if You’re Ready to Be a Head Coach10 min
First Steps
- Tips on Interviewing for a Head Coaching Position16 min
- Step by Step Plan on What To Do Your First 30, 60, & 90 Days on the Job27 min
- You Got the Job, Now What?13 min
- How Do You Get Your Team in the Right Mindset During the Preseason2 min
Planning & Organization
- Pre-Season Program Meetings10 min
- How to Evaluate Your Entire Program on a Yearly Basis16 min
- How to Self Evaluate14 min
- How to Run an End of Year Banquet19 min
Practice & Game Planning
- What is a Perfect Practice? Prepare in Detail So You Can Coach in Detail10 min
- Athlete Development: Build a Process9 min
- Strategizing Pre-game, Post-Game, Half-Time, & Losing Streak Speeches19 min
Leadership
- What is Leadership? Relational vs. Positional14 min
- Leadership Development & Coach Development8 min
- Pyramid of Success15 min
- How Do You Find Time to Connect with Your Team After Practice1 min
Building & Developing a Staff
- How to Build a Staff7 min
- How to Develop Assistant Coaches17 min
- How Do You Approach a Difficult Conversation with Another Coach or Staff Member?4 min
- When Should You Tell Your Staff, "Good Job"?
External Relationship Building
- How to Get Your School & Community Excited About the Program16 min
- Building Your Network: Why Networking is Crucial to Your Program18 min
- 5 Keys to Managing Parents & How to Positively Include Them in Your Program12 min
Culture Building
- How Do You Define Success? Elite Coach, Elite Player, & A Winning Season17 min
- How to Establish a Winning Culture26 min
Growing Participation
- How to Get the Maximum Number of Kids Involved in the Program & How to Retain Them26 min
- Proven Team Building Activities15 min
Budgeting, Fundraising, & Social Media
- Teaching Your Athletes/Assistant Coaches How to Represent Themselves on Social Media14 min
- How to Manage Your Budget as a Head Coach11 min
- How to Fundraise as a Head Coach19 min
Pedagogy of Coaching
- Coaches Need to be Great Teachers, Part 1: Principles of Teaching Sport12 min
- Coaches Need to be Great Teachers, Part 2: Teaching Technical Skills8 min
- Coaches Need to be Great Teachers, Part 3: Teaching Tactical Skills7 min
- Coaches Need to be Great Teachers, Part 4: Planning for Teaching11 min
- Coaches Need to be Great Teachers, Part 5: How to Apply the Games Approach11 min
Advanced Head Coach34 lessons · 11 sections
First Steps
- Preparing Your Head Coach Philosophy11 min
- How to Evaluate a Potential Head Coaching Position11 min
- Definition of a Miserable Program & How to Avoid It9 min
- Step by Step Plan on What To Do Your First 30, 60, & 90 Days on the Job27 min
Planning & Organization
- Pre-Season Program Meetings10 min
- How to Evaluate Your Entire Program on a Yearly Basis16 min
- How to Self Evaluate14 min
- Athlete Development: Build a Process9 min
- How to Build Structure & Format in Your Coaches Meetings10 min
Leadership
- What is Leadership? Relational vs. Positional14 min
- Pyramid of Success15 min
Hiring & Firing Assistant Coaches
- Tips to Hiring Assistant Coaches14 min
- How to Fire Assistant Coaches13 min
Developing & Managing Assistant Coaches
- How to Evaluate Assistant Coaches14 min
- How to Develop Assistant Coaches17 min
- How to Build Cohesion with Your Assistant Coaches20 min
External Relationship Building
- How to Get Your School & Community Excited About the Program16 min
- Building Your Network: Why Networking is Crucial to Your Program18 min
- How to Build Relationships with Administration12 min
- 5 Keys to Managing Parents & How to Positively Include Them in Your Program12 min
Culture Building
- How to Establish a Winning Culture26 min
- How to Build Your Team Brand & Be Consistent With It15 min
Growing Participation
- How to Get the Maximum Number of Kids Involved in the Program & How to Retain Them26 min
- Proven Team Building Activities15 min
Managing the Press & Social Media
- How to Deal with the Press as a Head Coach10 min
- How to Teach Your Athletes to Deal with the Press10 min
- Teaching Your Athletes/Assistant Coaches How to Represent Themselves on Social Media14 min
Budgeting & Fundraising
- How to Manage Your Budget as a Head Coach11 min
- How to Fundraise as a Head Coach19 min
Pedagogy of Coaching
- Coaches Need to be Great Teachers, Part 1: Principles of Teaching Sport12 min
- Coaches Need to be Great Teachers, Part 2: Teaching Technical Skills8 min
- Coaches Need to be Great Teachers, Part 3: Teaching Tactical Skills7 min
- Coaches Need to be Great Teachers, Part 4: Planning for Teaching11 min
- Coaches Need to be Great Teachers, Part 5: How to Apply the Games Approach11 min
New Assistant Coach15 lessons · 4 sections
Preparation & Leadership
- The Best Ways an Assistant Coach Can be an Asset to the Head Coach & Develop Your Own Identity18 min
- The Core Traits of an Assistant Coach4 min
- How to Prepare and Approach the Interview for an Assistant Coach Position14 min
- Leadership Development & Coach Development8 min
Dealing with People
- Teaching Your Athletes/Assistant Coaches How to Represent Themselves on Social Media14 min
- Keys for an Assistant Coach When Dealing with Officials and Parents11 min
- How Do You Find Time to Connect with Your Team After Practice1 min
- Athlete Development: Build a Process9 min
Practice & Evaluation
- What is a Perfect Practice? Prepare in Detail So You Can Coach in Detail10 min
- How to Self Evaluate14 min
Pedagogy of Coaching
- Coaches Need to be Great Teachers, Part 1: Principles of Teaching Sport12 min
- Coaches Need to be Great Teachers, Part 2: Teaching Technical Skills8 min
- Coaches Need to be Great Teachers, Part 3: Teaching Tactical Skills7 min
- Coaches Need to be Great Teachers, Part 4: Planning for Teaching11 min
- Coaches Need to be Great Teachers, Part 5: How to Apply the Games Approach11 min
Advanced Assistant Coach23 lessons · 7 sections
First Principles & Preparation
- Building Your Network: Why Networking is Crucial to Your Program18 min
- How to Prepare and Approach the Interview for an Assistant Coach Position14 min
- The Best Ways an Assistant Coach Can be an Asset to the Head Coach & Develop Your Own Identity18 min
Culture Building
- How to Build Your Team Brand & Be Consistent With It15 min
- How to Establish a Winning Culture26 min
Leadership
- Leadership Development & Coach Development8 min
- Pyramid of Success15 min
Dealing with People
- Teaching Your Athletes/Assistant Coaches How to Represent Themselves on Social Media14 min
- How to Build Relationships with Administration12 min
- How an Assistant Coach Can Build Rapport with Players While Having the Head Coach's Back10 min
- Athlete Development: Build a Process14 min
Relationship with Head Coach
- How an Assistant Coach Can Build a Relationship with Head Coach While Creating a Healthy Work/Life Balance12 min
- What Ways Can You Challenge and Create an Interactive Discussion With Your Head Coach?5 min
- How Can You Maintain and Foster a Healthy Relationship With Your Head Coach?3 min
- How Should You Voice Concerns of the Team to the Head Coach?1 min
- How Do You Approach a Difficult Conversation With Your Head Coach?2 min
Pedagogy of Coaching
- Coaches Need to be Great Teachers, Part 1: Principles of Teaching Sport12 min
- Coaches Need to be Great Teachers, Part 2: Teaching Technical Skills8 min
- Coaches Need to be Great Teachers, Part 3: Teaching Tactical Skills7 min
- Coaches Need to be Great Teachers, Part 4: Planning for Teaching11 min
- Coaches Need to be Great Teachers, Part 5: How to Apply the Games Approach11 min
Practice & Evaluation
- What is a Perfect Practice? Prepare in Detail So You Can Coach in Detail10 min
- How to Self Evaluate14 min
Youth Coach5 lessons · 1 section
What Really Matters About Coaching Youth Sports
- Preparing Your Head Coach Philosophy11 min
- Pre-Season Program Meetings10 min
- What is Leadership? Relational vs. Positional14 min
- Leadership Development & Coach Development8 min
- 5 Keys to Managing Parents & How to Positively Include Them in Your Program12 min
Parents Academy12 lessons · 4 sections
Introduction
- How to Help Your Child’s Sports Team Succeed in a Parent’s Role3 min
- What Sports Parent Do You Want to Be? Identifying the Different Types of Parents & How to Beat the Odds4 min
- Ways Parents Can Contribute to the Team’s Success2 min
Athletic/Academic Support
- How to Help Your Child with Nutrition/Training Throughout the Season
- How to Help Your Child with Life Balance/Academic Support Throughout the Season3 min
- How Parents Can Know the Proper Protocol for Sickness/Injury Communication During the Season2 min
Lines of Communication
- How to Best Communicate with Your Athlete with the Team’s Best Interest in Mind8 min
- What Coaches Should Communicate to You as a Parent2 min
- What is Appropriate for the Parent to Communicate to the Coach13 min
- Teaching Your Child How to Properly Communicate with Their Coaches, Including Playing Time6 min
Supplemental Lessons
- Proper Parent Interaction with Officials6 min
- Role of the Parent in Forming a Booster Club9 min
Fundraising Academy8 lessons · 3 sections
Introduction to Fundraising
- Welcome to Glazier Fundraising Academy1 min
- The 5 Must-Haves of a Successful Fundraiser5 min
- How to Get Players & Parents to Participate2 min
Types of Fundraisers
- The Pros & Cons of a Product, Donation, or Hybrid Fundraiser4 min
- The Pros & Cons of an Event Fundraiser3 min
- What Type of Fundraiser Works Best for Your Team?4 min
When to Run a Fundraiser & How Much Money Should You Raise?
- The Timing of Your Fundraiser: Pre-Season, In-Season, or Post-Season?2 min
- How to Make the Most From Your Chosen Fundraiser2 min
Learn from winning coaches across sports
Frank DeLano
Winningest coach in school history with 6 state titles in 11 seasons. NJ Football Coaches Association Hall of Fame, 2022. Also a 21-year baseball coach.
Chris Ross
Athletic director and head football coach. 2020 5A district Coach of the Year and two-time Lone Star Cup winner as AD.
Aaron Brady
Coaching since 1999, including 8 years in college at Duke, Georgetown, Mansfield and Clarion, and 14 seasons as a high school head coach.
Ben Wood
Leads recruiting, player development and academics. Spent 6 years as special assistant to Bobby Hurley at Arizona State.
James Thomas
Jumps and combined events coach. Has coached 8 NCAA individual champions, 91 All-Americans and 29 conference champions.
Jennifer Oldenburg
Head women's volleyball coach and 2020 Big Ten Coach of the Year. Former assistant with the USA Volleyball Girls Youth National Team.
Questions, answered
How do I get Glazier Academies?
Academies is included with every 2027 Glazier pass. Athletic directors who want every coach in every sport covered should choose the All Sports Staff Pass ($799). Football coaches and staffs can choose a Football Season Pass, starting at $159.
Which academies are included?
All seven: New Head Coach, Advanced Head Coach, New Assistant Coach, Advanced Assistant Coach, Youth Coach, Parents Academy and Fundraising Academy. See every lesson.
Which pass is right for my program?
If you want Academies for coaches in more than one sport, the All Sports Staff Pass covers unlimited coaches across your whole program for one price. If you only need football, pick the 1 Coach, 4 Coach or Staff Football Pass based on how many coaches you're enrolling.
How is this different from Glazier Drive?
Glazier Drive is our on-demand video platform with 3,000+ videos of sport-specific Xs and Os. Glazier Academies is the soft-skills coursework inside it: leadership, culture, communication and program management that applies to every sport.
Who teaches the courses?
Successful high school and college coaches and administrators from more than 10 sports. Meet a few of them above.
Can I see which coaches are using it?
Yes. The Staff Football Pass includes an admin dashboard, and the All Sports Staff Pass adds athletic director controls and usage reporting across programs.
Can my school pay by purchase order or check?
Yes. Email support@glazierclinics.com or call (719) 536-0069 for a quote, then choose PO or Check at checkout. Your invoice is emailed automatically. If you don't see it, check your spam folder.
How long do I have access?
All 2027 passes expire Nov 1, 2027, regardless of when you purchase.
Are discounts or scholarships available?
New customers save $200 and new head coaches save $160 on their first pass. Underserved schools can apply for a Season Pass scholarship through our U.S. Marine Corps partnership. Questions? Contact support@glazierclinics.com.
Give every coach the skills that keep programs winning
Included with every 2027 Glazier pass. Trusted by 81 of the top 100 MaxPreps teams.
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